This presentation by Mark Levin, BAI Leadership, offers a number of practical insights on the challenges of developing and sustaining an effective membership program for AAO member organizations. A veteran presenter, Levin also has the unique perspective of running a member-based association, so he literally practices what he preaches. This is a great primer for newcomers to our field and veterans alike, packed with information on membership trends and communications strategies to help you get the most out of your own membership cultivation efforts.
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Organization:
BAI Leadership, Inc.
Category:
Other